Dua Lipa’s second album, Future Nostalgia, has broken three separate records on Spotify. They are: the most streamed album in a day (or first day) by a British female artist globally; the most streamed album in a day (or first day) by a British female artist in the UK; and the most streamed album in a day (or first day) by a British female artist in the US.
Spotify has not provided specific stats for any of these three records or who previously held the records for each. It is, however, pointing to the fact that the album was released in an enhanced format for streaming – the ‘Future Nostalgia Experience’. That playlist iteration of the album has 278k followers on Spotify and has full promo videos for singles ‘Physical’ and ‘Don’t Start Now’ as well as a short intro video from Lipa and short videos (all between 15 and 30 seconds long) tied to four different tracks on the album where she talks about the inspiration behind them and their creation.
At the time of writing, Dua Lipa is the third biggest artist on Spotify with 57.1 million monthly listeners. 1
0 days after release, the album’s tracks have just under 932m streams on Spotify, although most of those plays are for lead singles ‘Don’t Start Now’ (648.2m since its release in early November 2019) and ‘Physical’ (149.4m since its release at the end of January). The remaining nine tracks average 14.9m streams each so far.
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