It’s been an eventful week for SoundCloud at the Amsterdam Dance Event.
Yesterday (October 18), the Berlin-based platform revealed that it had inked deals with with six DJ performance software companies.
Today it’s announced that’s entered into a partnership with Dubset that will see the development of ‘next-generation approaches to clearing remixes’ on the platform.
Using Dubset’s technology, the companies will focus on enabling faster rights clearances, attribution and monetization for both content creators and rights holders.
The Dubset partnership will kick off later this year with an invite-only beta program for individual remixes, and the companies will work together to extend the program to include full DJ sets over time.
Dubset’s platform analyzes content from music creators identifying the use of original recordings within remixes, samples, mixes, assigning full rights to the original rights holders and claiming all revenues from the new content for those artists and composers.
“We are excited to partner with Dubset to continue developing ways to attribute rights for remixes and other innovative content on SoundCloud.”
Kerry Trainor, SoundCloud
Dubset, which is headquartered in San Francisco, currently performs its services for thousands of label and publishing rights holders (majors and indies) claiming new royalties for over 35 million pieces of original music.
In January the company inked a deal with Tidal to distribute remixes on the streaming platform.
In September 2017, Sony Music stepped forward as the first major record company to license its masters for use in Dubset DJ sets and remixes available on premium music services.
“We are very excited to bring Dubset’s clearance capabilities to SoundCloud’s users.”
Stephen White, Dubset
“Music culture is constantly evolving, and what’s next often can’t be found on mass streaming services,” said Kerry Trainor, Chief Executive Officer, SoundCloud.
“We are excited to partner with Dubset to continue developing ways to attribute rights for remixes and other innovative content on SoundCloud.”
Stephen White, CEO Dubset Media Holdings added: “SoundCloud is where content creators live. It is the most important platform on the planet for creators and the ultimate partner for Dubset.
“Mixes and remixes not only establish incremental new revenue for artists and composers, they have proven over and over to be powerful music discovery growth tools, consistently driving growth in plays of the original track as well.
“We are very excited to bring Dubset’s clearance capabilities to SoundCloud’s users.”Music Business Worldwide
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