Thursday, July 16, 2020

Two more livestreaming startups: Gramrphone and LiveFrom | Music Ally

And still the new livestreaming startups keep coming: we have two more to tell you about today.

Gramrphone was one of the six winners in the #NextStageChallenge hackathon earlier this year – Music Ally was a partner in that event. Its service helps artists to stream live from their digital audio workstation (DAW) via Gramrphone’s software, creating their own ‘audio room’ that can be embedded in their own websites. It was one of the most impressive services in the challenge, we thought, so it’s worth a look for artists mulling their livestreaming strategies.

The second startup today is LiveFrom Media, which has developed a tech called ‘Streaming Ticket’ where (in Billboard’s words) “the ticket becomes the stream when the live event starts”. So this is very much about paid livestreams, and LiveFrom already has more than 200 events under its belt from the past few months. Blockchain technology is at work in the company behind this, FanDragon, which was co-founded by ticketing industry veterans Steve Machin and Alan Rakov.


Image by I_#39_m friday /

Stuart Dredge


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