Monday, May 4, 2020

Canadian firm VoxTonePro files lawsuit over Spotify Ad Studio | Music Ally

Spotify is facing another lawsuit, although this one isn’t focusing on licensing or royalties. Instead, a Canadian company called VoxTonePro is accusing the streaming service of stealing its trade secrets, and using them to build its Spotify Ad Studio – that’s the tool that brands and businesses can use to create their own audio ads to run on Spotify.

Variety has the details on the lawsuit, which claims that Spotify held repeated discussions about a potential partnership with VoxTonePro to use its technology (also for self-serve audio ad creation) in 2016 and 2017, before launching its own version in September 2017, four months after ending the talks.

“Spotify’s own estimates thus indicate that it has derived hundreds of millions of dollars from the proprietary system it stole from VoxTonePro,” claims the lawsuit. Spotify had yet to respond publicly at the time of writing.

Stuart Dredge


No comments: