Sunday, April 19, 2020

Black, blue and very bad taste: the Rolling Stones billboard that still sparks controversy | The Guardian

There was a feminist outcry when the band used a tied-up model to promote their 1976 album. Is rock’n’roll more enlightened now?

Even by the standards of 1970s rock’n’roll, it was in bad taste: a billboard on Sunset Boulevard of a bruised and bound woman sitting on a gatefold cover of a new Rolling Stones album that proclaimed: “I’m ‘Black and Blue’ from the Rolling Stones – and I love it.”

The 1976 advert triggered an outcry: Women Against Violence Against Women (WAVAW) wrote in the newsletter Breakthrough that the ad campaign “exploits and sensationalises violence against a woman for the purpose of increased record sales” and “contributes to the myth that women like to be beaten, and condones a permissive attitude towards the brutalisation of women.”

I wasn’t a model who could only pose and look pretty, and I wasn’t insulted because I knew it was tongue-in-cheek

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