Monday, July 29, 2019

Spotify Playlist ¡Viva Latino! Passes 10 Million Followers | hypebot

image from¡Viva Latino! has been growing 5x times faster than any other Spotify playlist in its top 1000. The streamer's flagship Latin playlist has propelled numerous Spanish-language songs into the Global Top 100 and Top 50 charts. Now, ¡Viva Latino! has surpassed an impressive 10 million followers.

The growth of Spotify's third-most-followed playlist after Today’s Top Hits and RapCaviar reflects global growth in Latin Music.

Latin artists have seen a 250% increase in representation across the Global Top 100 and in the past two years there has been an average 33% year-over-year increase in streams of Latin music on Spotify.


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