Wednesday, January 30, 2019

Decoding Patterns In Consumer Behavior Empowers Leaders | Forrester

When sociologist Jane Jacobs artfully depicts crowds on a city sidewalk, she may as well be describing consumers. In Jacobs’ words: “Under the seeming disorder . . . is a marvelous order. It is a complex order . . . This order is all composed of movement and change . . . ensembles all have […] [from]

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