Thursday, December 13, 2018

SoundCloud launches first DJ software integration with Serato | Music Business Worldwide


SoundCloud has rolled out its first DJ performance software integration with Serato.

The move, announced in a blog post on Wednesday (December 12), follows the announcement in October that the platform had partnered with six DJ software companies, including Native Instruments, Serato, Virtual DJ, DEX3, Mixvibes and Hercules.

According to SoundCloud, the launch marks the first time DJs will have ‘immediate access’ to SoundCloud streaming catalog directly through professional DJ software.

The integration enables SoundCloud users to stream and mix its catalog using a SoundCloud Go+ premium subscription with Serato DJ Pro 2.1 or DJ Lite 1.1.

“Today’s launch is the first time DJs can mix and stream SoundCloud’s massive catalog directly in professional-level DJ software.”

Kerry Trainor, SoundCloud

“We’re excited to introduce our first DJ performance software integration with Serato, a leader in the space,” said Kerry Trainor, Chief Executive Officer, SoundCloud.

“SoundCloud is committed to empowering creators with the best tools and resources to grow their careers.

“Today’s launch is the first time DJs can mix and stream SoundCloud’s massive catalog directly in professional-level DJ software.”

“SoundCloud is such an important platform for music discovery and have long been aligned with the DJ community.”

Nick Maclaren, Serato

Nick Maclaren, Chief Strategy Officer at Serato, added: “SoundCloud is such an important platform for music discovery and have long been aligned with the DJ community.

“We’re thrilled to partner with a service that offers such a large and diverse catalog of songs unavailable anywhere else online.”

SoundCloud also inked a deal with Dubset in October to clear remixes on its platform.Music Business Worldwide

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