Satellite broadcaster SiriusXM signaled a push beyond the vehicle market into the home and on mobile this week with a new Amazon partnership. Amazon Echo owners can get three free months of SiriusXM and those who sign up for a new SiriusXM All Access or SiriusXM Premier subscription get a free Echo Dot.
Current customers who upgrade from SiriusXM Select to Sirius XM All Access will also receive an Echo Dot for free.
Commenting on the new partnership, Jeff Kunins, Vice President, Alexa Entertainment at Amazon, said: “Music and radio have always been central to the Alexa experience and how customers engage with her every single day. We’re excited to work with SiriusXM to offer customers even more ways to discover and listen to the content they love – including news, comedy, live sports, music and more from SiriusXM.”
Jim Meyer, Chief Executive Officer, SiriusXM, added: “The products that SiriusXM and Amazon offer, and that consumers love, truly go hand in hand.
“Amazon is an unquestioned leader in delivering the products people want to their homes, and the extraordinary popularity of their Echo devices, and excitement for its latest Echo Dot, are the latest examples of that.
“As a leader in audio entertainment, SiriusXM’s unparalleled bundle of programming makes listening through those devices more enjoyable. With an Echo device, the SiriusXM streaming service is easier than ever to use in the home.”