Universal Music Sweden today announced the appointment of Jael Steinberg as Head of International, responsible for all marketing activity across Sweden for incoming global repertoire.
Based in Stockholm, Steinberg will report to Joakin Johansson, General Manager, Universal Music Sweden.
Steinberg joins UM Sweden from Sony Music where, during a 12-year tenure, she played a key role in establishing and developing international acts for the Swedish market.
Most recently, she served as Head of Partner Relations at Sony Music in the region, where she was responsible for the radio, playlist and KAM teams.
”Having experienced Steinberg’s incredible energy, knowledge and dedication first hand, I have no doubt that her creativity and leadership skills will be an important addition to our management team. She will expand on our mission of identifying and developing the superstars of tomorrow and executing groundbreaking creative campaigns on behalf of all of our artists.” says Joakim Johansson, General Manager, Universal Music Sweden.
Steinberg said, “It’s a pleasure and honor to be working with the incredible talent within Universal Music – from all the fantastic music and artists to the colleagues in Sweden and across the globe.
“I look forward to being part of the dynamic team, whose immense success over the past years has been incredible to observe.”Music Business Worldwide