British-based PR firm MCPR is celebrating ten years in business with the promotion of a number of staff members as founder Murray Chalmers assumes a Chairman role.
Long-time employee and former Director Sarah Henderson (pictured) has been promoted to Managing Director with immediate effect.
Jack Beadle is moving up from his role as Senior Publicist to Head of Music and Sarina Clark is now Publicist.
Chalmers (pictured) will continue to work across MCPR clients in his new position, whilst continuing to develop MCPR Scotland following its launch in 2017.
After nearly 25 years at Parlophone Records, Chalmers launched MCPR in 2008 when Parlophone/EMI was acquired by Terra Firma.
All his major clients moved to the new company, including Radiohead, Coldplay, Yoko Ono, Pet Shop Boys and Kylie.
As well as those mentioned above, its roster includes Kate Bush, Noel Gallagher, Robbie Williams, The Stone Roses, Suede and more.
In 2014, the company expanded to offer PR services to brands and events including The NME Awards, Letters Live, Elton John AIDS Foundation, Wahaca and Lovebox.
Discussing MCPR’s new structure and milestone, Chalmers said: “I’m very happy to have reached our ten year anniversary with many of our founding ideas and principles firmly intact.
“I’m a music obsessive who loves great writing and it’s been a pleasure to build the company around what I believe is the best artist roster in the business.
“As MCPR evolves and expands I can’t think of a better person to run it than Sarah Henderson, working with the brilliant team here.”
murray chalmers, mcpr
“As MCPR evolves and expands I can’t think of a better person to run it than Sarah Henderson, working with the brilliant team here.
“It was always my hope that one day I would form an alliance with someone who could help me move the company forward, and Sarah is that person.
“This will allow me to expand our business in many ways, most notably in our new second office in Scotland, in conjunction with Jennie Patterson.
“It will also allow me to see all my favourite artists and journalists more often!”
“I intend to move the business forward, working more in the fields of content creation, paid for creative brand partnerships and social media.”
sarah henderson, mcpr
Henderson added: “After nine years at MCPR I’m thrilled to step into my new role as MD.
“It’s an incredibly exciting time in the industry with the changing landscape providing diverse and interesting opportunities for us as a press office.
“I intend to move the business forward, working more in the fields of content creation, paid for creative brand partnerships and social media, while remaining true to our fundamental purpose – promoting really great music.”
Music Business Worldwide