Thursday, April 5, 2018

Beatport acquires Pulselocker assets to create ‘next generation’ DJ streaming service | Music Business Worldwide


Beatport has acquired the assets of DJ streaming site Pulselocker, which folded in 2017, in order to create a ‘next generation’ subscription streaming service for DJs.

Pulselocker allowed DJs to legally stream songs for public performance and play tracks without an internet connection.

Its technology granted access to an integrated locker of music via a variety of performance software applications, including Rekordbox (Pioneer DJ), Serato, Virtual DJ and others. 

The platform shuttered in November last year “due to a combination of market circumstances and financial constraints”.

Now Beatport has acquired its assets, which include technology that tracks the number of plays, as well as specific information on the cue points and loops within each song for a given performance.

Its platform then delivers copyright holders their pro rata share of the subscription revenue. 

Beatport, then owned by SFX, previously had its own streaming service which was closed in 2016, reverting it to a download-only store.

After falling into bankruptcy, SFX rebranded as Beatport’s current parent, LiveStyle.

“Beatport is committed to delivering the best tools to create a more seamless and interoperable user experience for our massive ecosystem of DJs, and Pulselocker accelerates our timeline to deliver just that type of product.”

robb mcdaniels, beatport

Beatport CEO, Robb McDaniels, said: “Pulselocker spent years developing an innovative solution that provides DJs with the flexibility to access the content they want when they want it – all through the DJ software they want to use – while providing copyright holders with the security and tracking mechanisms to calculate royalty payments. 

“Beatport is committed to delivering the best tools to create a more seamless and interoperable user experience for our massive ecosystem of DJs, and Pulselocker accelerates our timeline to deliver just that type of product.”

LiveStyle President/CEO Randy Phillips commented: “Within six months of taking the helm at Beatport, Robb and his gifted leadership team have consistently validated LiveStyle’s vision of supporting innovative strategies and fiscal responsibility by taking Beatport to the next level.”

Music Business Worldwide

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