From Darling To Workhorse: Programmatic’s Growing Pains And What Comes Next | Forrester

I attended AdExchanger’s semi-annual Programmatic I/O conference last week to absorb the latest in industry talk and get a pulse check on the health and wellness of the programmatic ecosystem. This show was illuminating in that I found signs of both enthusiasm and beleaguerment in equal measure. It felt, in short, like a meaningful corner […] [from http://ift.tt/2leQDNn]