Manchester venue Soup Kitchen is following London’s Islington Assembly Hall by adopting a ‘mobile-first’ ticketing policy, issuing mobile tickets by default for its shows. The move – powered by ticketing firm Dice – aims to make it harder to tout tickets.
Confirming his company’s alliance with Soup Kitchen, Dice’s Russ Tannen said: “In a digital world, where you can book everything through your phone, we believe it’s important for venues to move with the times. When venues ditch tout-friendly paper tickets and embrace mobile, everyone wins – except the touts. Soup Kitchen is a great venue partner, it believes in curating the best acts while putting fans first”.
Meanwhile, over at Soup Kitchen, John Howes added: “We decided to work with Dice as their focus on for putting fans first, keeping touts out and event curation complements our forward thinking music policy. By making the ticketing journey as seamless as possible, we are giving our customers the best experience we can and at the same time put a stop to secondary ticketing”.[from http://ift.tt/2lvivLP]