Monday, August 12, 2019

Sentric Music Group launches Songwriter Accelerator Programme | Music Business Worldwide

Liverpool, UK-based independent music publisher Sentric Music Group has launched a Songwriter Accelerator Programme.

The first iteration of the program will start on August 28 and see five artists take part in masterclasses and guidance sessions, as well as receiving continued mentored support.

Sentric will create and facilitate further writing opportunities for selected artists, with the opportunity to secure funding for recording, mastering and delivery of the final product.

A new program will run each quarter, benefitting 20 songwriters over the course of a year. Each will be genre-specific and tailored for the chosen group of artists.

The songwriters chosen for the inaugural programme are Roman Lewis, Kris Platt (Blue Americans), Charlotte Carpenter, Jennifer Keller (Astræea) and Jake Houslby.

The first guest songwriter will be Cattle & Cane’s Joe Hammill.

All of the chosen songwriters are currently on Sentric’s 28-day core service deal.

Founded in 2006, Sentric Music Group also has offices in London, Hamburg, Amsterdam, New York and Los Angeles. The company represents more than a million works.

Last year saw Sentric ink deals with the likes of  IQ Music, Black Rock Publishing and Riptide Music Group, as well as launching its white label publishing platform RightsApp to establish Sentric Music Group.

“Sentric has always been about empowering songwriters. This is another way for us to do just that.”

James Cherry, Sentric Music Group

Sentric Music Group’s Artist Services Manager James Cherry (pictured), said: “Today, Sentric is a publisher for artists at every level, but our new Songwriter Accelerator Programme is specifically designed as a platform for the emerging writers that our company was initially built for – and that we continue to serve alongside some of the world’s greatest music makers.

“It’s that coming together of new and established writers, as well as our own expertise, technology and infrastructure, that makes the potential of this idea so exciting.

“Sentric has always been about empowering songwriters. This is another way for us to do just that.Music Business Worldwide


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