SEO conferences are more than just a boring roundtable with suits and presentations. They’re a way for SEO professionals to stay at the cutting edge of the industry.
Because the truth is, search engines are getting smarter every day—Google has even begun using artificial intelligence to establish rankings. And if the industry wants to keep pace, nothing but constant learning will suffice, and you need to go deeper than following SEO influencers on Twitter.
Fortunately, conferences offer you a way to do this surrounded by a network of other professionals, all while learning from the leading voices in the business.
Here are a few of the best SEO conferences to attend in 2019.
Digital Summit
If you’re looking for the end-all-be-all of digital marketing conferences, Digital Summit is a good place to start.
It’s a leading national series of conferences and seminars on digital marketing strategies and techniques. Every year, thousands of digital marketers, strategists, entrepreneurs, and innovators converge on one of Digital Summit’s many conferences all over the country to stay at the cutting edge of the industry.
Basically, Digital Summit strives to be the thought-leader in the digital marketing industry, every single year.
And as a digital marketer, you’d be foolish to pass on the opportunity.
Topics
The benefit of Digital Summit is that it’s a series of conferences rather than a single conference. This gives them the leeway to cover several different topics throughout the year and bring on a wider variety of speakers than other week or weekend-long conferences.
Sessions and topics featured this year include:
- Content marketing
- Search marketing
- Email marketing
- Mobile optimization
- UX and design
- Social media marketing
- Strategy for digital marketers
For a complete list of speakers, check the website of the conference you’re interested in. The New York iteration of the summit, for example, has 45 speakers and 1,350+ minutes of content for attendees to choose from over the course of two days.
Locations and Pricing
Unlike many conferences, Digital Summit offers a series of connected conferences throughout the country for the duration of the year. This year’s locations include:
- Atlanta
- Austin
- Boston
- Charlotte
- Chicago
- Dallas
- Denver
- Detroit
- Kansas City
- Los Angeles
- Minneapolis
- New York City
- Philadelphia
- Phoenix
- Portland
- Seattle
- Salt Lake City
- Tampa
- Washington DC
Prices vary based on the location and how far out the individual conference is (none of the locations have overlapping dates). Generally, prices run between $245 to $995 per ticket, depending on how early you book and what features you’d like included in your ticket.
MozCon
Unless you’ve been living under a rock, you’ve heard of Moz, a search engine giant that remains a leading resource in the industry.
If you spend your time longing for even more great content from Moz, look no further than MozCon, a three-day, one-track conference that dives deep into the furthest corners of search engine marketing.
Topics
MozCon is an exciting conference because it goes one step further than just SEO. Rather than limiting itself, MozCon covers topics that surround SEO to give marketers, executives, and entrepreneurs a well-rounded toolset that they can take into their everyday practices.
Besides SEO, topics covered include:
- Brand development
- Social media marketing
- Conversion rate optimization
- Making sense of mobile
- Digital analytics
- Optimizing the customer experience
This year’s speakers include Britney Muller, a senior search scientist at Moz, Dana DiTomaso, president and partner at Kick Point, and Casie Gillette, Senior Director of Digital Marketing at KoMarketing, among others.
Locations and Pricing
This year’s MozCon will happen at The Conference Center at Washington State Convention Center in Seattle, Washington from July 15 to July 17, 2019.
Tickets run between $799 and $1,299, in addition to the cost of flights, hotels, and parking. Moz subscribers get discounted tickets, and there are also Early Bird discounts available.
PubCon
Pubcon Inc. is an Austin-based technology corporation that specializes in industry conferences and trade shows.
PubCon the conference aims to be your digital marketing spring break.
It’s an educational conference and tradeshow, the longest-running series of conferences in the industry under the same name (it’s been around for about 17 years). Originally, it drew on the “pub” portion of its name for inspiration to have a good time. Now, it maintains its pub-gathering tradition with more emphasis on the notion of a publishing conference to bring together leading search experts.
Topics
For those looking for options, PubCon is a multi-track educational conference designed for marketers and business people to make the most of the topics that are most important to them.
There are six tracks or sessions each day for attendees to choose from:
- Link building
- In-house and corporate SEO
- General SEO
- Content marketing
- Social Advertising
- Site reviews
Each of these tracks takes place in a different portion of the conference with a different set of speakers. There are also several keynote speakers throughout the conference—including Gary Illyes, a Google Webmaster Trends Analyst and frequent voice of Google’s new updates.
Dedicated attendees who are willing to spend extra can also attend PubCon’s Masters Training Workshops, an intensive day of educational training from expert instructors on a range of topics.
Locations and Pricing
This year, PubCon will occur at the Las Vegas Convention Center in Las Vegas, Nevada from October 7 to October 10, 2019.
Tickets range from $449 to $5,999, depending on how early you book and what features you’d like included in your ticket.
Search Engine Journal Summit
If you know search engines and search engine optimization, you’ve heard of Search Engine Journal, one of the foremost resources in the SEO industry.
And if the site is amazing, you can expect the SEJ Summit to be even better.
Unlike many other conferences on this list, SEJ Summit is smaller by design—it’s only one day long and has an attendee-to-speaker ratio of 18 to 1.
The goal here is to give attendees the chance to make the most of their time and money. By arranging a small, relatively short conference with a small audience, SEJ Summit gives attendees the chance to have more personal interactions with industry experts and with each other.
Topics
SEJ Summit aims to be original where other similar conferences fall short.
Because of this, SEJ Summit asks speakers to focus on the content they haven’t delivered before and to pare it down to the points that are most important for attendees. Not only does this help guarantee originality and new ideas, but it also helps limit conference fatigue and allows attendees to maximize their learning.
Locations and Pricing
Check SEJ Summit’s site for specific locations and dates. Previous summits have been hosted in Chicago, Santa Monica, and New York.
DigiMarCon
It might sound like a name from a fantasy novel, but DigiMarCon is a must-see if you’re out for success in the digital marketing field.
DigiMarCon aims to showcase some of the most groundbreaking voices and ideas that are shaking up digital marketing right now. Not only does this make it less dull than other conferences, but it also helps you stay on the cutting edge of the field by learning from those who are pushing digital marketing into new frontiers.
It doesn’t matter what your goal is—customer engagement, lead generation, new trends in SEO—because chances are good that DigiMarCon has covered it or will cover it in the future.
Topics
DigiMarCon, like Digital Summit, is a conference held throughout the year with a variety of speakers. This allows them to cover several different topics throughout the year—and gives you even greater opportunities to learn from their experts.
This year’s edition of the conference will cover topics including:
- Digital strategy
- Usability and design
- Targeting and optimization
- User acquisition
- Geo-targeting
- Predictive analysis and attribution
- Data science and Big Data
- Growth hacking
- Sustainable growth
- Web analytics and A/B testing
- UX/UI
Every individual conference will have its own set of expert speakers focusing on different topics, so make sure to check out the offerings at each conference to ensure you’re getting the information that’s most useful to your business.
Locations and Pricing
The conference is held in various locations throughout the year. This year’s locations include:
- New York
- Toronto, Ontario
- San Francisco
- Houston
- Los Angeles
- Chicago
- Orlando
- Sydney, Australia
- London
- Amsterdam
- Singapore
- New Delhi
- Dubai
- Johannesburg
None of the events’ dates overlap, so make sure to check the individual date and location of the conference you’re interested in. Each conference has its own set of speakers as well, so check the list on the individual event website before booking.
Mastering the Art of SEO at the Best SEO Conferences in the Business
The top SEO conferences in the world do more than just teach you how to market. They teach you how to approach marketing holistically, taking a view of the whole picture while evolving your strategies alongside emerging techniques.
Because for digital marketers, learning never stops.
Author: Benjamin Shepardson works at Magento Web Development Company. Ben brings to the table an innate ability to help small businesses compete with larger competitors.
The post The Best SEO Conferences to Attend in 2019 appeared first on Digital Media News & Training.
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