Ask These Questions Before Investing in DAM | Forrester

The perception that digital asset management (DAM) isn’t much more than static cloud storage is completely out of touch with today’s advanced DAM capabilities. Although technologies like web CMS, content marketing platforms, and MRM boast DAM-like capabilities, most enterprises still need a best-of-breed DAM for their rich media content needs. Many companies have caught on […] [from https://ift.tt/2leQDNn]