Universal has officially signed of German hip-hop star Capital Bra, who was Germany’s biggest streaming artist in 2018.
The act’s first release on Universal, the single ‘Benzema’ – taken from his forthcoming album ‘CB6’, which is scheduled for release in April 2019 – hit No.1 on the Official German Charts in the final chart week of last year.
Despite strong competition, the track has also stayed at No.1 on Germany’s streaming charts for four weeks.
Capital Bra was the most streamed artist in Germany in 2018 and the first artist ever to have eight No.1 hits in one year in the region.
“Capital Bra’s success shows that German rap is no longer a niche genre, in fact, it has become a true hit genre.”
Frank Briegmann, UMG
In terms of No.1 singles, in fact, he is also Germany’s most successful artist of the 21st century and currently shares No.3 on the all-time list with Boney M and The Sweet, with the top spots occupied by ABBA (9) and The Beatles (11) respectively.
Frank Briegmann, CEO & President, Universal Music Group, Central Europe said, “I am delighted that Capital Bra has chosen to work with our Urban label, headed by Neffi Temur.
“Capital Bra’s success shows that German rap is no longer a niche genre, in fact, it has become a true hit genre. Together, his creativity and our marketing and distribution power will open all doors for him.”
Another Universal signing, Helene Fischer, was Germany’s biggest albums artist last year for the sixth year in a row.Music Business Worldwide