Spotify’s Free tier will soon be available on most connected speakers.
Using Spotify Connect was previously limited to Premium users, but an update to Spotify’s Commercial Partners’ SDK allows hardware partners to offer Spotify Free Tier mobile as well as Spotify Premium on their devices.
MBW has also had confirmation that even Amazon can take advantage of the new SDK.
Any connected hardware partner will now have the opportunity to use eSDK 3 to allow millions of users to enjoy Spotify Free on their Spotify Connect-enabled speakers.
Spotify has over 191 million users worldwide, of which 87 million are subscribers to Spotify Premium.
“The release of our new eSDK will change the game for Spotify’s Free users.”
Mikael Ericsson, Spotify
Mikael Ericsson, Senior Product Director at Spotify, said: “The release of our new eSDK will change the game for Spotify’s Free users who want to enjoy music on their connected speakers.
“We look forward to supporting our partners over the coming months as they update existing speakers and bring new products to market.”
Music Business Worldwide