LIFT Your Emerging Tech Efforts to the Next Level – Part 2 | Forrester

Forrester Analytics Global Business Technographics Priorities & Journey survey shows that customer-obsessed firms currently have a 93% customer satisfaction rate — far above the 65% experienced by firms not prioritizing and investing in emerging technologies. These leading firms also have the highest three-year revenue growth.  By following the LIFT framework of activities consistently, CIOs can […] [from https://ift.tt/2leQDNn]