How to blow up podcasting.
And…
9 ways to innovate journalism – and media – online.
Plus, rants and raves about Oscar’s new “Popular Film” category, the niche luxury brand of (wait for it) dental floss, and how 3 minutes of a podcast can generate tons of publicity for all the wrong reasons.
It’s episode 86 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey.
Listen as we go inside media to reveal the ugly truth!
Click the play button below:
And if you’re reading this by email, click here for the audio.
Sample and subscribe to Media Unplugged at Apple Podcasts.
Or wherever you listen to podcasts.
To browse more episodes of Media Unplugged go here.
(For you RSS jockeys, here’s the feed).
And tweet us at @tomasacker and @markramseymedia using #mediaunplugged if you have any comments or content ideas. Also feel free to email us!
Special thanks to Jeff Schmidt for his amazing production support.
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