Maverick Management has appointed veteran label exec Meredith Gardner to the role of Senior Vice President of Digital. In her new posting, Gardner will lead the company’s digital team as well as consult on digital marketing strategies for Maverick’s client roster.
She will be based in the company’s Los Angeles offices and report to Maverick president Greg Thompson. Maverick's substantial management roster includes, Paul McCartney, Jason Aldean, Rascal Flatts, Shania Twain, Britney Spears and Miley Cyrus
“I’ve built my career at the intersection of music and digital media, and I couldn’t be more excited for this next step with Maverick. For musicians, digital platforms are more important than ever, and I look forward to helping both Maverick and our suite of artists pursue the best opportunities possible,” Gardner said.
Ms. Gardner joins Maverick from Capitol Music Group, where she did an eight-year stint, most recently as SVP of Digital Marketing & Product. She also spent a year at Grassroots Digital, a marketing company focused on film, television, and music.
Gardiner attended Northeastern University, where she obtained a B.S. in music business.