Live Nation Entertainment and Maverick today announced that Lee Anne Callahan-Longo will join the Company.
The veteran entertainment manager previously served as Executive Vice President and General Manager of Beyoncé’s Parkwood Entertainment.
“We are thrilled to have Lee Anne join Maverick,” said Guy Oseary, Principal, Maverick. “Her commitment to clients and ability to create next level artist experiences and business opportunities makes her the perfect fit for our team.”
“Lee Anne has been a force in the industry for many years, and her innovative projects have caught our attention time and time again,” said Gee Roberson, Partner, Maverick. “Her vision and work ethic meld perfectly with the Maverick team, and I’m excited to see what we accomplish together.”
“I am excited to join the team at Maverick! The team is an innovative and collaborative collective that represents some of the most talented artists in the world,” said Callahan-Longo. “Working together, we all have access to new ideas and are well poised to maximize opportunities. I’m looking forward to building my business and contributing to the collective for years to come.”
Callahan-Longo joins Maverick with more than 25 years of experience and her tenure as a music and entertainment industry executive spans artist management, radio/video promotion, radio marketing and production.
At Parkwood Entertainment, the management, music and production company founded by Beyoncé, she oversaw the company’s growth from inception to its current operation, including all business activities, partnerships and philanthropic endeavors.
During her time at Parkwood, she oversaw three world tours, the 2013 Super Bowl performance, the production of music videos and feature films, as well as spearheading all single and album releases for the artist, including the self-titled BEYONCÉ “visual” album, whose ground-breaking release strategy received renowned global coverage and went on to become Beyoncé’s fastest selling album.
Additionally, Callahan-Longo was instrumental in the resulting Harvard Business School case study on the album launch strategy and regularly returns to campus to discuss evolution of the release plan.
In 2015, Callahan-Longo grew Parkwood Entertainment into its #2 ranking on the Fast Company Top 10 Most Innovative Companies List, received an Emmy nomination as executive producer of the HBO film “Beyoncé & Jay Z: On The Run,” and was included in Billboard Magazine’s annual list of The Top 50 Women in Music in 2014 and 2015. Callahan-Longo spent last year consulting with artists such as Solange, as well as variety of TV and music related projects.
Maverick is a key entity of Live Nation Entertainment’s Artist Nation group. Maverick’s current roster of artists includes U2, G-Eazy, Florida Georgia Line, Madonna, Paul McCartney, Britney Spears, Nicki Minaj, Miley Cyrus, Lil Wayne, Jason Aldean, Jill Scott, The Roots, Fifth Harmony, Rascal Flatts, and more.Music Business Worldwide