Wednesday, June 7, 2017

How To Get Your First Sync Placement: Live Webinar With Cathy Heller And Lisa Occhino | Music Think Tank

Want to learn the secrets of a DIY songwriter who figured out how to earn six figures each year licensing her music for TV and film?

The early stages of your songwriting career can be both exciting and frustrating: you’re sitting on dozens of songs with lots of promise, but you have no idea what the next steps are to actually start earning money with those songs.

In this webinar on June 11 hosted by SongwriterLink founder Lisa Occhino, special guest Cathy Heller will share tried-and-true tips, advice, and action steps to start licensing your music and turn your passion into your career.

By the end of this webinar, you will:

  • Understand what truly goes into the process of getting a sync placement, from start to finish
  • Know the specific qualities of songs that get licensed vs. those that don’t
  • Understand what music supervisors are looking for — and how to get taken seriously when you pitch them
  • Have an action plan to get your very first song licensed
  • Have your music licensing questions answered by Cathy Heller in a live Q&A session

Click here to get the full details and grab your spot at the webinar!



As the creator and host of the popular podcast Don’t Keep Your Day JobCathy Heller is growing one of the biggest, most engaged audiences in the podcast world. In just a few short months, Cathy’s podcast has climbed high up on the iTunes charts, is sponsored by world-class brands, and draws thousands of listeners to feast upon each inspiring episode.

Cathy has been famous for having handcrafted a career as a songwriter, licensing her music to film/TV and advertising. Songs of hers have been featured in ads for McDonalds, Walmart, Kellogg’s, and many TV shows, films, and even a few theme songs. Her journey has been documented in magazines and newspapers, like Variety, Billboard, and the LA Weekly.

After earning multi-six figures each year with her own songs, she started her own an agency, Catch the Moon Music, helping other artists to do the same. She has spoken on the DIY hustle and how to reverse engineer your dream job at countless places such as UCLA, the Grammy Museum, Billboard Film/TV conference, ASCAP Expo, Berklee College of Music, and more.


Lisa Occhino is an award-winning songwriter and the founder of songwriting collaboration website SongwriterLink. She’s also a marketing consultant, freelance writer, and editor for several music companies, including Bandzoogle, ReverbNation, and Soundfly. Previously, she served as the managing editor at Sonicbids, where she spent her days working with music industry experts to provide independent artists with music career advice.

Lisa was accepted to Berklee College of Music on a songwriting scholarship and graduated summa cum laude with a music business degree. In addition to her experience in music journalism and music tech, Lisa honed her industry skills and knowledge at a boutique booking agency and renowned music publishing companies such as BMG Chrysalis and Shapiro, Bernstein & Co.


SongwriterLink is a free songwriting collaboration website that makes finding the perfect co-writer faster and more efficient than ever before. It’s the only website that uses matching engine technology – the same kind that dating websites use – to help find you exactly the type of songwriters you’re looking for. Whether you’re looking to score a publishing deal or want to collaborate just for fun, SongwriterLink’s matching algorithm will pair you up with other songwriters who share your same goals and passion.


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